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Marketing Tip #2

The Benefit of Keeping Your Web Site Updated...


In the pursuit to attract new and retain current users, search engines are continually looking for the freshest, most relevant content to offer in their search results…

When a search engine detects a web site with constant updates and upgrades, and when that web site's activity generates repeat traffic because of it, they maintain that web site’s listing in their database and improve its ranking…

When a web site seems to be orphaned or neglected even for a very short time, search engines will start devaluing its relevancy opting instead for web sites with fresher, more up-to-date content...

So keep your site fresh... and, when you do, keep an eye on your coding... Every change you make to your web site will change how search engines will discriminate your web site placement…


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